It’s Only Common Sense: Build Your Business on Reputation, Not Neglect
The Marketing Minute: If Your Marketing Budget Gets Cut in Half, Then What?
As geopolitical tensions and global competition reshape the semiconductor landscape, this year’s SEMI Industry Strategy Symposium Europe (ISS Europe) 2026, to be held on March 11-13 in Sopot, Poland, will convene leaders from across the microelectronics ecosystem to chart a bold path forward. Registration is open.
The symposium, focused on the theme of Navigating Geopolitics: Shaping Europe’s Future, will spotlight how Europe can strengthen its role in the global supply chain through strategic collaboration, resilient manufacturing, and innovation-driven policy. Against a backdrop of shifting power dynamics and technological transformation, ISS Europe 2026 offers a critical forum for aligning industry, academia, and government on a unified vision for Europe’s semiconductor future.
“Europe is in a perfect storm,” said Laith Altimime, President of SEMI Europe. “As global power structures shift and supply chains become more fragmented, our ability to lead depends on unity, strategic investment, and cross-border collaboration. At ISS Europe 2026, industry leaders will share strategies for strengthening supply chain resilience, accelerating pilot lines, and advancing fab management to ensure Europe is not just resilient, but a driving force in shaping the future of the global economy.”
