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Estimated reading time: 4 minutes

Selling Like a Missionary
Selling with the passion of a missionary? With the belief of an apostle? Are you ready to change the world, making it better every single day?
Do you absolutely believe that you have the best product in the world—to the point where you just cannot understand why people would not want it? Do you honestly feel in your heart of hearts that you are doing people a favor by introducing them to your product?
Are you always looking to find a better way to tell your company’s story? Do you dream of literally shouting from the mountaintop about what a great product you sell?
What if you were selling the ultimate cure for cancer? Or what if you did have the perfect solution for a 100 mile-per-gallon car? Or what if you had in your briefcase a gadget that could turn tin into gold?
Think about that. How would you sell those products? If you had one of these products to sell, what would your Monday morning look like? Would it be the same as every Monday morning for the past 20 years, or would things be different? What would that first phone call be like? And if you got voice mail—and we almost always do—what kind of message would you leave? I’ll bet it would be like no message you’ve ever left before!
Now think of that first face-to-face appointment you’d have on Monday. What would that be like? Think about that. You have the product that will change the world forever. How would that meeting go? You would be going into that customer’s office and showing her something that will truly rock her world, will change her life forever; how would you approach that?
Pretty exciting stuff, isn’t it? Pretty radical just thinking about what that would be like. It gives you goosebumps and raises your feet right off the ground.
Now, that would be something, wouldn’t it?
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It’s Only Common Sense: Price—Is That All You’ve Got?It’s Only Common Sense: The Importance of Setting Realistic Expectations
It’s Only Common Sense: Stop Pitching, Start Listening
It’s Only Common Sense Mastering the Follow-Up—The Key to Closing More Deals
It’s Only Common Sense: Selling to Engineers
It’s Only Common Sense: Selling During an Economic Downturn
It’s Only Common Sense: Going After the Small Wins Fosters a Winning Culture
It’s Only Common Sense: Being Your Customer’s Expert—The Key to Consultative Sales