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Current IssueSales: From Pitch to PO
From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
In Pursuit of Perfection: Defect Reduction
For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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EMA Webinar: Maximize Your Design Productivity in OrCAD X and Allegro X
September 26, 2024 | EMA Design AutomationEstimated reading time: Less than a minute
Learn how the extensible environment in Cadence OrCAD X and Allegro X is being used to enhance and customize the PCB design flow in a webinar held by EMA on Tuesday, October 1st, 2024 @ 11am ET.
What You Will Learn:
- See how the powerful SKILL framework in PCB Editor can be used to create countless time-saving routines and utilities.
- Explore how you can leverage pre-build utilities designed to drastically improve your productivity
- Learn how you can speed up tedious yet important tasks like documentation and drafting as well as integrate support for newer technologies like stretch flex and AOI technologies
- Explore around 50 FloWare utilities built to help you get more done faster
Join special guest, Rolf Nick from FlowCAD.
Visit the EMA Acadamy webpage to learn more and register for the event.
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Sweeney Ng - CEE PCBSuggested Items
August 2025 SMT007 Magazine: Supply Chain Strategies
08/04/2025 | I-Connect007 Editorial TeamBelieve it or not, how you manage your supply chain has a noticeable impact on how your brand is perceived. In this issue of SMT007 Magazine, we explore the connection between supply chain practices and brand perception—and what you can do to strengthen it.
Dan’s Biz Bookshelf: ‘In Defense of a Liberal Education’
07/31/2025 | Dan Beaulieu -- Column: Dan's Biz BookshelfWhile Fareed Zakaria’s "In Defense of a Liberal Education" isn’t technically a business book, it’s nevertheless one that any business leader developing a workforce should read. A powerful, thought-provoking treatise on why the liberal arts are crucial, "Liberal Education" challenges the growing emphasis on STEM (science, technology, engineering, and math) education at the expense of broader intellectual pursuits.
SMT Perspectives and Prospects: Warren Buffett’s Perpetual Wisdom, Part 1
07/29/2025 | Dr. Jennie Hwang -- Column: SMT Perspectives and ProspectsOver the years, I have cherished the lessons by Warren Buffett and Charlie Munger at the Berkshire Hathaway annual shareholders meeting in Omaha, Nebraska. This year, I was among the more than 40,000 who attended the May 3 meeting. Millions more from around the world, including from the UK, Germany, Japan, China, Panama, and Guatemala, tuned in remotely and via CNBC’s livestream.
Defense Speak Interpreted: JADC2—Why It’s More Relevant Than Ever in Drone Warfare
07/22/2025 | Dennis Fritz -- Column: Defense Speak InterpretedWhen I first published this column in 2020, the Joint All-Domain Command and Control (JADC2) was hot news in defense circles, but when was the last time you heard about it? You’re probably thinking, “There goes another defense program that fell by the wayside.” However, that’s not true. As JADC2 continues to develop, the need for rapid communication between soldiers, sensors, radars, computers, and weapon systems is greater than ever.
Marcy’s Musings: From Pitch to PO—The Sales Stack
07/21/2025 | Marcy LaRont -- Column: Marcy's MusingsIt is a foundational truth that a company lives and dies by its sales. Receiving that PO or contract starts the operational chain. It is the purest symbol of the machinations of the business process: You are paying me for something I am doing, making, or sourcing for you. Then, every single thing a business does in executing and fulfilling that sales agreement speaks directly to customer experience and whether more POs will follow. You won't keep customers if you don't make a quality product and provide strong customer service.