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It's Only Common Sense: Maximizing the Five Stages of Your Trade Show Exhibit

02/26/2025 | Dan Beaulieu -- Column: It's Only Common Sense
I have been advocating for trade shows for years. I know they’re not cheap. Booth space, travel, hotels, promotional materials, and time away from the office can add up quickly. But they are one of the most significant investments your company will make in marketing and sales. If done right, trade shows can be a gold mine of opportunity to gain leads, build relationships, and showcase your business to the world.

IDENTCO to Showcase Specialized Labels and Presenters for Electronics Component Production at IPC APEX

02/26/2025 | IDENTCO
IDENTCO – a manufacturer of high-performance labeling solutions for the power equipment, electronics, transportation, and general industrial sector – will showcase its robust range of solutions for printed circuit boards (PCBs) and electronic components at IPC APEX Expo.

Breaking Down the IPC APEX EXPO Experience

02/24/2025 | Marcy LaRont, I-Connect007
Attending IPC APEX EXPO is a fantastic opportunity to enhance your knowledge and network within the electronics manufacturing industry. To maximize your trade show experience, it's essential to approach the event with a clear plan and purpose. Here are some tips for how you can maximize your experience this year, navigate APEX EXPO effectively, select informative technical and professional development sessions, and engage with exhibitors to make meaningful connections and get the information you need.

Registration Open for Electrical Wire Processing Technology Expo (EWPTE) 2025

02/24/2025 | IPC
Registration is now open for the Electrical Wire Processing Technology Expo (EWPTE), to be held at Baird Center May 6-8, 2025, in Milwaukee, Wisconsin.

I-Connect007 Editor’s Choice: Five Must-Reads for the Week

02/21/2025 | Nolan Johnson, I-Connect007
When I first started covering trade shows for I-Connect007 about six years ago, my calendar would see me attending shows 13 of the 23 weeks over the winter. Much has changed since the pandemic, and I bring this up because my picks for the week reflect on that. Which makes sense, because we’re already launched into a new and important trade show season. From Brittany Martin’s invaluable tips for making the most of your marketing efforts, to SMTA’s new scholarship, there’s a lot of information to be had. I hope you read it the first time around, but if not, it’s worth checking out. Share it with your colleagues. Let’s get this news out there.
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